Business connection in the air – Delta and Linkedin|

A new concept of business socialization is being launched by Delta and LinkedIn. They plan to offer a special service meant to connect stake holders with future business leaders while embarking them on the same flight.

Suggestively called the “Innovation Class”, the project will make possible for the LinkedIn community to interact with leaders during a certain flight.

They have come across the idea during the 2014 edition of TED in Vancouver, BC.

If you are among those who wish to benefit from this project, there is a designated online link where you can sent your application, Deltainnovationclass.com

The airline will enable the pairing process, in order to fit the groups onto the suited categories.

The first flight to benefit from this service has taken place on the actual flight towards TED2014. It has brought together James Patten, CE at Patten Studio with Eric Migicovsky, CE of Pebble Technology.

These flights will occur all round 2014, the next onea featuring Sean Brock, a finalist for the James Beard Awards which will take place in New York on May 5^th.

The next innovation class routes and flights will be announced further on.

“Every day Delta carries almost a half-million customers around the globe, many of whom are leaders in their respective fields of work,” said Mauricio Parise, Delta’s director - worldwide marketing communications. Innovation Class is our small contribution to enable collaboration by bringing together brilliant minds, and there is no better place to launch this program than at TED - an organisation that was born to spread ideas and fuel innovation.”