Luxury Group Collaborates with Blade to Elevate Summer Travel in New York City

Seamless Helicopter Transfers Enhance Guest Experience

Luxury Group by Marriott International, featuring eight premier hotel brands, has partnered with Blade Urban Air Mobility, Inc. to redefine luxury travel in New York City. This unique collaboration offers guests helicopter transfers from the airport to select luxury hotels, ensuring a seamless and sophisticated travel experience.

Exclusive Helicopter Transfer Service

Travel Dates and Eligibility

From July 1 to September 2, 2024, guests staying two nights or more in select suites at participating Luxury Group properties in New York City can enjoy complimentary roundtrip helicopter transfers with Blade. This service is available for flights to and from John F. Kennedy International Airport and Newark Liberty International Airport.

Participating Hotels

Eligible guests at the following properties can take advantage of this high-flying service:

• The St. Regis New York
• JW Marriott Essex House New York
• W New York - Union Square
• The New York EDITION
• The Ritz-Carlton New York, NoMad
• The Luxury Collection Hotel Manhattan Midtown

Enhanced Travel Experience

Upon arrival at the helipad on East 34th Street or West 30th Street, guests will be chauffeured directly to their suites in luxury cars. This service dramatically reduces commute times, allowing guests more time to enjoy their stay and less time in traffic.

Additional Benefits and Exclusive Rates

Preferred Pricing for All Guests

All guests at participating hotels can access exclusive rates for Blade Airport and Blade Ground Connect car transfers, regardless of room category. This preferred pricing enables savvy travelers to maximize their summer plans without the hassle of city traffic.

Experiential Lounges and Seasonal Activations

Blade Lounge West and East Transformations

To celebrate the collaboration, Luxury Group will introduce seasonal pop-up activations at Blade Lounge West and Blade Lounge East. These lounges will feature multi-sensory offerings inspired by the distinct amenities of Luxury Group brands, including:

• Signature scents from EDITION
• Curated playlists from W Hotels
• A live JW Garden at Blade Lounge West

Summer-Long Residency

From July 2 to July 5 and every Thursday and Friday throughout the summer, Blade Lounge West will host a residency featuring menus inspired by iconic hotels such as EDITION, The Luxury Collection, St. Regis, The Ritz-Carlton, and W Hotels. Guests can explore a luxury steamer trunk containing gifts like Ritz-Carlton-branded floral bouquets and Le Labo scents from EDITION.

Commitment to Luxury and Efficiency

Statements from Leaders

George Hammer, Global Head of Luxury Marketing at Marriott International, emphasized the collaboration's goal to streamline and enhance guest journeys: "This bespoke partnership with Blade will elevate our guests’ travel experience, ensuring a seamless journey from sky to suite."

Roisin Branch, Chief Marketing Officer of Blade, added, "Our helicopter transfers offer breathtaking views of the city and significantly reduce travel time. This collaboration with Luxury Group ensures a smooth, swift, and enjoyable experience for every guest."