New ad campaign launched by Norwegian Cruise Line

“Feel Free” new company brand campaign to promote outstanding holiday experiences was revealed by Norwegian Cruise Line

The campaign targeting new clients via social media platform was developed in partnership with BBDO Atlanta and OMD advertising agencies.

Originated in the company's philosophy, Feel Free is a campaign that promotes the freedom and flexibility of traveling, according to Norwegian's high standards that deliver unique holiday experiences for its customers.

Meg Lee, Norwegian Cruise Line’s senior vice-president and chief marketing officer, commented:

“The concept of ‘Feel Free’ transcends the idea of traditional cruising and speaks to the experience that is uniquely offered and delivered aboard Norwegian ships: our promise that guests should be free to vacation on their terms.”

The launch of “Feel Free” campaign aims to promote Norwegian’s innovative offer Free at Sea, another campaign begining April 10th, 2016. Free at Sea offers the opportunity that cruise line's guests choose between four free offers: unlimited drinks, specialty dining, internet package or free spending money.

The advantageous packages are available for clients booking a Studio, Inside, Oceanview, Balcony Stateroom or Mini Suite in any of Norwegian's cruise ships. Guests booking The Haven by Norwegian or Suites for their holidays at sea will benefit all four offers free of charge.