Sun Princess Unveils Premier Shopping Experience with Exclusive Brands and Immersive Retail Spaces

Sun Princess introduces an unparalleled shopping experience at sea, featuring over 200 premium brands, including Chanel, TAG Heuer, and exclusive first-at-sea boutiques, across its expansive retail space.

 

Princess Cruises' Sun Princess, the inaugural Sphere Class vessel, is set to redefine onboard shopping with an impressive array of more than 200 high-end brands spanning over 5,800 square feet of retail space across two decks. This unique shopping paradise, created in collaboration with Harding+, will offer guests a diverse selection of fine jewelry, premium timepieces, fashionable apparel, beauty products, and wellness essentials, complemented by a mix of lifestyle and experiential activations.

Among the highlights are more than 25 brands making their debut at sea, such as Chanel No. 1, Beyond Yoga, and Varley, alongside sustainable fashion options from Neu Nomad and Pinko's Italian handbags. Additionally, Sun Princess will introduce the first Princess-branded merchandise store – Waves – featuring exclusive products celebrating the ship's inaugural journey and the iconic Princess Seawitch.

Sabine Muhlberger, Vice President of Onboard Revenue Experience at Princess Cruises, expressed excitement about the elevated retail offerings aboard Sun Princess, emphasizing the unique shopping experience that awaits guests.

The ship's design approach to retail spaces encourages exploration and discovery, featuring The Premium Watch Lounge with the first-at-sea Breitling Lounge and the latest TAG Heuer boutique. The Fine Timepieces Boutique will showcase an exquisite collection of signature watches from renowned brands, including Longines and Rado, as well as pre-owned Rolex pieces.

Beauty aficionados will be delighted with The Beauty & Wellness Boutique on Deck 8, housing top cosmetic and skincare brands like Chanel and Dior, and a selection of sustainable and organic products. The shopping experience is further enhanced by professional skincare education and services, exclusive jewelry brands like Shaun Leane, and engaging pop-ups featuring designer eyewear and pre-loved luxury items from Chanel and Louis Vuitton.

Sun Princess not only promises an unmatched retail experience but also offers a variety of new entertainment options, culinary delights from celebrated chefs, and luxurious accommodations, ensuring guests have an extraordinary journey through the Mediterranean and Caribbean. With the largest number of balconies on any Princess ship, The Dome entertainment venue, and the advanced Princess Medallion technology, Sun Princess is poised to deliver a cruise experience like no other.